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Alaska athletes star in nationally recognized PSA promoting fitness as fun

Kikkan Randall joins a young athlete in racing across a field. Photo courtesy of the Boys and Girls Club.

Have you watched Alaska athletes play on TV lately?

The Play Every Day campaign is running a 30-second public service announcement in Alaska that earned national recognition in September. The National Public Health Information Coalition awarded a silver medal to the Play Every Day PSA, a public health message that features four top Alaska athletes showing and sharing what they do to get out and play every day.

The department filmed the PSA during several seasons over the past year. In it, Olympic skier Kikkan Randall – fresh off her World Cup Sprint Championship – skies through the Anchorage woods. Laura Ingham – a two-time Alaska Basketball Player of the Year during high school – shoots hoops in a local gym. Scotty Gomez, two-time Stanley Cup winner, skates across the ice in his hometown. Olympic skier Holly Brooks, who has also won the Mt. Marathon running race, runs up the mountainside along Turnagain Arm.

These athletes have their favorite ways to play. What’s yours?

It doesn’t matter WHAT you do, it just matters that you get out and play. Our kids need at least 60 minutes of activity every day. Parents can help them get that activity in fun ways, indoors or outdoors.

Anchorage children helped us record a similar message for radio stations across Alaska. Listen to how they play every day.